Join the authors of the IHA Market Watch 2020 Report, (NPD, Springboard Futures, and The IHA) as they take us through each lifestyle trend from the report. Whether you haven’t had a chance to catch any particular episode in real time, or were able to attend and want to re-watch, we have the replay right here for you!
Session 4: WELLNESS
The increased awareness of mental and physical health needs, in order to live healthier lives, permeates all aspects of consumers’ purchasing decisions. Consumers want to purchase products they trust will improve their wellness and overall quality of life. With rising healthcare costs, consumers are taking responsibility by enacting self-care. Join the authors of IHA’s 2020 Market Watch Report for a discussion of this trend and implications for product and retail strategy, including how it has evolved over the last three months.
Melissa is the Content Curator for Springboard Futures. She is also a freelance interior stylist, stager, professional organizer, and creative solutions manager on both East and West Coasts with a dual degree in Interior Design and Home Products Development from The Fashion Institute of Technology, SUNY.