A Crisis of Context: Neiman Marcus Files for Bankruptcy

by | May 8, 2020 | Blog

Long before ‘Influencers’ influenced tens of thousands for weeks, Neiman Marcus influenced millions for decades. And before retail assortments were being ‘curated’ by analysts incapable of curating a roll of LifeSavers, Neiman Marcus merchants were curating collections that had us stealing catalogs from each other’s desks and mailboxes. Senior Contributor, Pam Danziger at Forbes.com invited our very own Founder, Tom Mirabile to offer his input for this article which holds a lesson for every channel and retailer.

 

Neiman Marcus Bankruptcy: Debt And Coronavirus Aren’t The Only Things To Blame

 

Tom Mirabile, founder of Springboard Futures trend consulting firm and who worked for nine years with Neiman Marcus in the 1980s and 1990s, agrees that Neiman Marcus took its eye off the ball digitally.

 

“In the last decade, new realities, like channel expansion and the luxury consumers’ unexpected comfort level with digital retail, have eroded the value of personalized service and expertise which was an unwavering focus for Neiman Marcus,” he says.

Right now, the industry needs trends to help inform development and assortments to move forward. Springboard Futures is here for this guidance. Want to discuss options? View our scope of services and give us a call at 802-4-FUTURE (802-438-8873) to schedule your FREE consultation today.
Springboard Futures
Springboard Futures

Springboard is a Trend Services Firm, Focused on Style Trend Forecasting and Consumer Lifestyle Insights in the Home Industry.  

Download the

2020 Home Style Compass Report

Quiet Buying

Forget about Quiet Quitting...much less Quiet Firing. Let’s talk about Quiet Buying Way back in...

The Pandemic Rationalization

We all know how tragic the Covid-19 pandemic has been, both personally and professionally, for so...

Springboard Futures, HomePage News Expand Trend-Focused Video Collaboration

In collaboration with HomePage News, Springboard Futures has launched two new video series: Color...
Tweet
Share
Pin