Wallpaper Is No Wallflower

by | Apr 7, 2020 | Trend

Wallpaper is back in a big way. This phrase refers to the accelerating preference for using wall coverings throughout the home. It alludes equally to the scale of motifs in the freshest new on-trend designs.

There is nothing boring about these papers. In a bold reimagining of an outdated 80s trend, they use enormous scale and updated color as a jumping-off point.

Our Review Team member Michelle Lamb goes into details on The Trend Curve.

Photo: A Pale Imitation Wallpaper by Kerrie Brown
Michelle Lamb
Michelle Lamb

Michelle Lamb is co-founder and chairman of Minneapolis-based Marketing Directions, Inc. Established in 1987, Marketing Directions specializes in home furnishings color and trend forecasting, working extensively with clients to provide individual direction and color specification. A sampling of past and present clients includes Pier 1 Imports, ACCO, Hunter Douglas, Target Stores, Home Depot, Walmart, Gerber Baby Products, Tarkett, Hunter Fan, 3M, EK Success, Jo-Ann Stores and Petmate.

Marketing Directions publishes The Trend Curve™. Michelle Lamb is the Editorial Director of this trade newsletter which forecasts trends in color, pattern and design for manufacturers, interior designers and retailers. She also creates The Trend Curve Colors™ color-and-trend forecasts for everyday décor, spring/summer, fall and Christmas. The Trend Album™ series of European trend reports provides extensive trend insights from her travels to industry major trade fairs. Her blog is in its tenth year.

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